B2B Wholesaler Magazine

WANHub

WANHub has spent nearly two decades solving the problem that keeps brand owners and distributors up at night: how do you ship regulated goods affordably, compliantly, reliably, and at scale — without putting your entire business at risk?

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CELEBRATING 40 YEARS: 1986 - 2026

For anyone in the alternative products space — nicotine ENDS products, nicotine pouches, smokeless tobacco, vape hardware, smoke accessories, hemp-derived THC beverages / edi bles, functional wellness items etc… — the distribution landscape has never been more complicated. Carriers drop accounts without notice. State laws shift monthly. Age verification is no longer optional. The PACT Act imposes federal adult-signature requirements, detailed record-keeping, and state excise tax registration obligations that most fulfillment houses simply aren’t equipped to handle. The brands and wholesalers who thrive in this environment aren’t necessarily the ones with the best prod ucts — they’re the ones who’ve found a logistics partner that treats compliance as a core competency, not an afterthought. That’s exactly the gap WANHub was built to fill.

Built by People Who’ve Done It Before

WANHub is not a startup that stumbled into regulated goods logistics. The company was founded by the same family that built and scaled two of the most recognized names in compliant alcohol beverage direct-to-consumer shipping. That pedigree matters. The WANHub team has navigated the regulatory frameworks of alcohol, tobacco, and now hemp-derived THC products across all 50 states. They understand carrier compliance, state-by-state delivery windows, excise tax nuance, and the kind of operational discipline that comes from having real skin in the game across multiple business cycles. Operating from its primary hub in St. Louis, Missouri — a central distribution point that keeps transit times competitive for both coasts — WANHub has quietly become the go-to fulfillment engine for some of the most recognizable brands in the hemp-de rived THC and Nicotine space. With over 10 million items shipped in the last two years.

What WANHub Actually Does

At its core, WANHub provides end-to-end fulfillment and shipping services for brands and businesses whose products operate in regulated categories. That means warehousing, pick-and-pack, labeling, and carrier coordination all under one roof — with com pliance baked into every step of the process.On the direct-to-consumer side (DTC), WANHub manages PACT

Act compliance on behalf of its brand partners in the ENDS space:

adult-signature confirmation, age verification, state eligibility screening, and the kind of record-keeping that regulators and car riers require. For wholesalers and B2B clients, WANHub handles bulk fulfillment to retail partners, distributors, and trade accounts — covering everything from first-leg trucking coordination to final-mile delivery within its regional and national carrier network. Under the guidance of the Top Hemp, Cannabis and Psychedelics Law firm, the company also manages its own approved Company Territory list, which it updates in real time as state and county regulations evolve. When a jurisdiction changes its rules, WANHub’s clients don’t get a surprise call from a carrier. They get a proactive update and a clear plan. For brands who’ve been burned by compliance failures in the past, that kind of operational transparency is worth its weight in gold!

Economies of Scale that Matter with an IT Tech Stack Built to Suit

WANHub’s national and regional carrier network gives your brand access to volume-negotiated rates that most shippers — re gardless of size — simply cannot offer independently. Whether you’re running DTC or B2B wholesale, we bring cost efficiency to every parcel without cutting corners on compliance. Compliance doesn’t have to cost more. With WANHub, it often costs less. Couple this with WANHub’s proprietary LIT WMS software, and your operational team gets real-time shipment visibility, intelli gent order management, and the kind of reporting that actually helps you make data-driven decisions. Our seamless API integra tion connects directly to your existing tech stack — no rip-and replace, no lengthy onboarding. Your systems talk to ours on day one, and your team stays in control throughout.

BUZZ: Where Brands Meet Buyers

WANHub’s reach extends well beyond logistics through its sister platform, BUZZ (buzzsips.com), a curated hemp-derived func tional beverage marketplace that connects leading brands directly with retail and consumer buyers. BUZZ currently features many of the most compelling names in the emerging hemp beverage and serves as both a sales channel and a brand amplification plat form for WANHub’s fulfillment clients, arms length from the production or co-packing facilities. For brands looking to break into DTC customers or expand their trial and awareness footprint, the WANHub/BUZZ combination offers a rare one-two punch: a discovery platform that gets products in front of customers but more importantly ‘liquid on lips’, all backed by a fulfillment infrastructure that can actually execute on the orders that follow.

The Right Partner for a Complex Market

The readers of B2B Wholesaler know better than anyone that the alternative products space rewards those who move fast and pe nalizes those who cut corners. The brands making noise right now — and the producers, distributors and wholesalers moving these products — are the ones who’ve figured out that compliance isn’t a burden. It’s a competitive advantage. WANHub was built around that idea from day one. Whether you’re a hemp brand looking to launch a DTC channel, a vape hardware company that needs B2B fulfillment without the carrier compliance headaches, or a wholesale distributor trying to get products to more retail doors more efficiently — WANHub has the infrastructure, the track record, and the regulatory expertise to get it done right.
wanhub.com
buzzsips.com